Article Writing

How to Rank New Articles Faster on Search Engines

Ways to rank articles faster

Article writers are constantly looking for ways to make their content rank higher on search engines to get more traffic from Google searches. However, despite continued efforts to climb the ranks, it doesn’t always out as planned and frustrates writers.

To rank new articles faster, you need a systematic approach to improve Google rankings by targeting different aspects of your content.

Let’s get started!

Ways to Rank New Articles Faster

High-quality articles rank higher than poorly writing ones on search engines. There’s no point in writing so many articles if Google is going to keep ignoring them. Instead, you should aim for unique, original content highly relevant to your industry, and it should interest your target audience better. So, ensure that your site is loaded with high-quality pages with SEO-optimized content to rank better.

Many of your pages will contain keywords that are the same or similar to your competitor’s keywords. However, using long-tail keywords, you’ll improve your chances of ranking new articles faster.

Here are 9 ways to help you rank new articles faster:

1.     Use Less Popular Keywords

If most of your competitors are targeting ‘logo design’ but nobody is targeting ‘logodesign’, then this going to be easier to rank as compared to the popular one. If you think alternative keywords won’t get you traffic, think again. Ranking on the first page with alternative keywords will get you more traffic than ranking on the second page using popular keywords. The only difference is the relative search volume of different keywords, which can be misleading.

2.     Use Different Keyword Modifiers

Apart from using core keywords as your focus keywords, try to add some related keyword modifiers in the article and titles. For example, if ‘article writing’ is too hard to rank, then you can consider keyword modifiers like ‘article writing services’ or ‘article writing agency in the UK’. You can also include words like ‘top’, ‘best’, and ‘leading’ among others.

3.     On-Page Optimization

Instead of placing your keyword or keyphrase all over the page, try mixing up how you use it in different places. If the page title contains ‘ article writing service’, you can alter it to something like ‘compare different article writing services’ in the H1 header. Using singular and plural versions of a keyword is a great strategy to rank new articles faster. Programs like WordPress and Wix have SEO title plugin that make it easy to vary page title and on-page heading.

4.     Go Beyond Your Competition with Long-Tail Keywords

While there’s no denying that there are industries or niche with low volume keyword topic, this does not mean you stop there. Long-tail keywords give you a bonus as many people search for them. These people are often those who care more about those topics, hence, better convertible leads and potential customers. Websites with new pages and articles have started benefiting from this and also link to pages with long-tail keywords.

5.     Avoid Commercial Keywords

Ranking new articles on search engines is not a walk in the park, especially if you stay within a small basket of popular commercial keywords. With so many competitors targeting those keywords, it’s almost impossible to stay in the game. How-to content is gaining popularity on search engines, and articles in this niche are great for link building to boost domain authority and page authority. A lot of these links can even generate revenue, like those leading to signup or subscription page.

6.     Optimization Before Publishing

Before you publish your article on your website or page, you need to do some optimizations, like using appropriate headings, keyword in your meta description, images, and videos, and internal and external links. After doing all this, you can publish your article and make some changes to it later on.

7.     Skyscraper Content Strategy

Skyscraper content is a new marketing technique that involves finding topics that perform well on search engines and use reverse engineering to create an article that is better than the existing one. So, instead of writing an article, you can look up articles by searching your keywords, and replicate the top-performing content in search results.

8.     Buy Traffic

If you have high-quality niche content and it doesn’t perform as well as you’d like, there are lots of other ways you can promote it. The most popular option is Search Engine Marketing (SEM) in which you buy targeted ads to feature your content. However, this does not promise convertible leads since traffic might not be relevant to your industry. For example, if you’re promoting a steakhouse, and ten per cent of your traffic is vegan, then that’s ten per cent of your budget wasted. Pay-per-click (PPC) can be an expensive process depending on the difficulty of the keywords you’re targeting.

9.     Track Rankings

Ideally, you should track keyword rankings every more to check where Google placed your article. The time it takes to rank the page will also depend on your domain and page authority. Using this, you can also check if your page might have SEO issues. Copy-paste the page URL on the Google search bar to check if your content has been indexed or not. If you don’t see your page there, crawl your page and check again in some time.

Final Takeaway

Writing top-notch SEO-optimized content is time-consuming, and the key to quickly ranking new articles lies in the strength of your SEO. So, if you own a business in the UK and need to outsource content, we recommend you try our article writing service.

Our professional article writers possess the skillset, and experience required to elevate different content to the top of search engine results.

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Dave Brown

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